OLAPLEX'S bond-building technology penetrates on a molecular level in all hair types.

Bis-Aminopropyl Diglycol Dimaleate - a single molecule, works in a unique way to quickly and effectively repair broken bonds and restore healthy hair.

This active ingredient is included in every one of our products, imparting them with reparative and protective characteristics.

OLAPLEX works for all hair types

For more defined curls, shinier strands, or a silky-smooth finish — OLAPLEX transforms your hair

At Color Wow, we focus on one thing and one thing only: solving your toughest hair problems and delivering the WOW factor. Whether it’s color protection, frizz control, or thicker, fuller hair that you’re after, our first-of-a-kind formulas have forever changed the hair game and have been honored with over 100 major beauty awards.

REDKEN is a leading professional brand backed by state-of-the-art science and a legacy of innovation that dates back to 1960. Redken is the first company to take a scientific approach to hair and discover the formula that remains the alpha and omega of haircare to this very day.

PROTIEN + MOISTURE + ACIDIC PH = HEALTHY HAIR

Combining scientific rigour with an elevated aesthetic, they are known to create scientific hair prescriptions to deliver powerful hair transformations that preserve the health of the hair for performance obsessed professionals and clients around the world.